Are you looking for a WordPress designer, or have heard the name but don’t know what WordPress is or why you should want to use it? I’m here to tell you a little bit more about what makes WordPress great. I first wrote this article for mtstudios here, but thought it might be helpful to share it with a new audience. If you have a WordPress website, you’re one of the lucky ones. Not only does WordPress offer a multitude of features, but you as the owner benefit from being part of a community that is both world-wide and local. Never before has it been so easy to update or extend a website yourself.
Why is WordPress so Great?
Some of you already know the benefits of what makes WordPress so great, and came to Wise by Design because I am a WordPress developer. Some of you may not have heard of WordPress prior to your new website, but were convinced by the good value it offered. Just to remind you of why WordPress is so great, I want to discuss some of the main features it offers website owners.
- It’s Portable
- It’s Easy to Use
- It Brings Costs Down
1. Website Portability
Before WordPress, if you wanted a website, you’d go to a developer who’d build you a website based on your needs and the developer would use one of many programming languages, written to his standards and preferences. Depending on the complexity of your website, this could be both unique and complex. Then, if that developer retired or ceased trading, you would have no choice but to take your website to another developer and hope they could do something with it, but most of the time it was more cost-efficient to start from scratch rather than try to figure out or modify someone else’s work. Imagine a jigsaw puzzle without the picture to work from, and you’re getting close to seeing the problem.
WordPress is the first platform to become a standard within the web industry. Not only do I develop WordPress websites in Sandwich, Kent, but there are plenty of other developers who use it too. Want to move your business to Scotland, Australia or Germany? You’ll find WordPress developers all over the world; millions of websites are being built with WordPress and due to its popularity and ease-of-use, it continues to grow.
Importantly, WordPress offers both flexibility and an integrated content management system (CMS). When you get a WordPress website, you can log in and edit virtually anything on your website.
2. Easy Updates to your Website
This depends on how computer literate you are to some degree, but for WordPress, we draw this analogy: if you can create an eBay or Gumtree listing, you can edit your WordPress website yourself. With WordPress, you can maintain a portfolio, products, manage photo galleries, edit any text, create news articles or blog posts, and more. If you’re hesitant, the internet has free resources to help, there are a million books on amazon, but I’m always just an email away if you get confused.
At Wise by Design, I want you to really own your website, to understand that if you don’t like the text on your ‘About Us’ page, for example, you can change it!
3. Saving You Money
In the past, if you wanted to add new pages, change text, add photos, or the website wasn’t built flexibly enough to allow this, you would be charged an hourly rate for small changes or a larger fixed price for bigger issues. You don’t have to ask me to edit your website every time your prices change or you have a new photo album to add. Of course, I’m here to make those changes if you don’t have time or inclination to do it yourself. I even offer a monthly package to make updates for you. But, my aim is to empower you so that you have the choice.
Did you know that when your WordPress website was created, you’d be part of a world-wide community? There are many hundreds of great websites dedicated to teaching and extending WordPress. Since I started designing WordPress websites over four years ago, I’ve built more than 60 WordPress websites for local businesses. This means East Kent really has its own WordPress community. Together, we are an invaluable resource of information and support and this newsletter is the start of bringing us together to give our businesses the best websites possible.
Yes, I am a WordPress evangelist, and I believe that WordPress is the greatest thing that ever happened to your website and maybe even your business.